Simple yet powerful: Crowdbooster’s latest updates

Today we are introducing a series of new features that we have been adding to Crowdbooster over the last few months. Our goal was to add power to a simple user experience, which can be quite tricky. There were all these questions we found ourselves asking our own service, and your great feedback never ceased to inspire us. We hope you love the latest improvements. Here we go:

Trends for your social metrics

Since we launched the X initiative, have we seen an upward trend in the number of likes on our Facebook posts? What about the weekly contests on Twitter – do they help boost engagement in the middle of the week? Do people mention our business more on weekends? What about summer versus winter?

That’s how you’d evaluate the success of your campaign ideas and identify opportunities to do more (or less!). Now you can do this with ease in Crowdbooster, complete with 1. averages to let you know if you are above average (you are, if you are using Crowdbooster 🙂 and 2. granularity controls so you can try to notice otherwise hard-to-notice trends.

metric trends

Compare two time periods

We had a major media push last month, but did it drive social media engagement like we expected it to? You can now compare last month (or any arbitrary time period) to the previous three months (or any arbitrary time period), on the same graph and for any metric. That’s right. You can also hold the days of the week constant. Start both Period 1 and Period 2 on a Sunday, and see if you actually did a better job tweeting and engaging.

Time comparisons

You can use our bubble chart to tell a story about why one period had better performance. Was it because of one groundbreaking Tweet that got retweeted by an influencer – or did all of your posts do better in one period because you got smarter about your content strategy?

Bubble across time

(Your own) Keyword analysis

Ever wonder if sharing links to your site have an impact on engagement levels? What about all of those #trivia Tweets – yay or nay? We think doing social media well requires you to constantly check your gut against data. After all, this is one of the few places where your marketing and communications efforts can get instantaneous reactions from your target audience. We want to help you get these answers – so the first thing we did was to introduce a way to analyze your own posts and Tweets by keyword.

Keyword filter

We have a lot more up our sleeves, but we want to hear what do you think! If you liked what you saw, give us a
or sign up for a 30-day free trial. If you don’t like what you saw, let us hear it.

Scheduling images to Twitter and Facebook through Crowdbooster

We just rolled out an update to our Publisher, in time to help you stay active on your socials this Labor Day weekend. You can now schedule images to both Twitter and Facebook!

schedule an image to Facebook

Schedule a photo to Facebook with your update.

Schedule an image to Twitter

Schedule an image to Twitter natively.

crowdbooster-image-queue

See scheduled photos in the queue.

Happy weekend and happy scheduling!

Changes coming to Crowdbooster: replacing freemium with paid-only subscriptions

Summary: On March 1, 2013, Crowdbooster’s currently free service will be replaced by a paid subscription at $9 a month. Below we explain how we arrived at this decision and how it affects you. 

Dear Crowdbooster users,

We have recently made the very difficult decision to discontinue Crowdbooster’s free service and replace it with a paid subscription at $9 a month starting on March 1, 2013. We understand that this is going to create problems for those of you who rely on Crowdbooster. To help you through this transition, we want to offer discounts, help you look for free alternatives, and give you time to explore the new Crowdbooster. We hope to continue our journey together.

What does this mean for you if you are a free user?

  • Your current free service will be discontinued on March 1, 2013. If you don’t take action, your account will simply be deactivated on March 1. Please be assured that you will not be charged.
  • Between now and March 1, 2013, you will enjoy an extended trial period with all features of the paid service to avoid interruption and let you evaluate our offering.
  • We are offering a special discounted pricing as our way of saying thank you for supporting us over the last two and a half years. The discounts are:
    • 20% off your monthly / annual rate if you subscribe to any plan during the month of January* (~4 months of savings).
    • 10% off your monthly / annual rate if you subscribe to any plan during the month of February*.
    • *Either way, you will not be billed until March 1, and we encourage you to subscribe in January to lock in the lower rate.
  • You will get a better Crowdbooster with data export and much more to come. This change is coming on the eve of a major redesign to Crowdbooster with improvements across the board. Today, we are also announcing a completely new export feature to help you take Crowdbooster to Excel and share your insights more easily. This is an example of what you have to look forward to as a paid subscriber.

See your discounted pricing table and sign up now.

Why did we decide to change?

The cost of supporting free users has taken a toll on us. As Crowdbooster has become mission-critical to many of you, we started falling behind on our promise to give you the highest quality service and we hated it. Instead of the unsustainable freemium model, we’ve decided to charge a low monthly price of $9 for the currently free service. This freedom will allow us to innovate faster (like our new export feature) and provide you an even better service. We firmly believe great analytics can make a big difference in how we learn to communicate and tell stories using social media. If you’ve enjoyed Crowdbooster over the last two and a half years, we hope you’d consider purchasing a plan. As always, we welcome your comments and are committed to making Crowdbooster great for you.

Thoughts? Tweet @Crowdbooster. Send us a message on Facebook. Email Ricky from Crowdbooster at ricky@crowdbooster.com or give him a call at +1 (888) 960-6018. He will also be responding to all of you who have been giving us feedback over the last week about this change.

Looking for free alternatives? We’ve started a Google Doc right here to help you out.